So here's something different.
In the past few years, the alternative-dairy industry has experienced a tremendous rise in popularity. While years ago, grocery shoppers were primarily concerned with choosing between whole milk and skim, these days your average lactose-intolerant consumer has a panoply of options: There's cashew milk, oat milk, almond milk, soy milk, hemp milk, rice milk, coconut milk and even potato milk for starters — and that's not to mention the variations available: Sweetened or unsweetened? Chocolate flavored or vanilla?
Or how about made out of yellow peas?
Coming May 2 to a Whole Foods or Target near you, pea milk (by Ripple Foods) is a “creamy, sweet” dairy alternative that, according to a post at Co.Exist, “tastes nothing like peas.”
Look, we get it. The addition of yet another milk alternative to an already saturated (and often overpriced) marketplace seems like a clever ploy devised to encourage hipsters to empty out their wallets. But as it happens, pea milk boasts a pretty impressive nutritional profile, along with other tangible benefits. According to Ripple Foods' website, Original pea milk has:
- 8g of protein per serving
- Half the sugar of milk
- 50% more calcium than milk
- 32mg DHA Omega-3s (these are the good fats that help to eliminate bloating and promote weight-loss)
- Sunflower oil, algal oil, and a number of vitamins and minerals
Additionally, while dairy milk’s carbon footprint is formidable (a single liter of milk takes approximately 1,000 liters of water to produce), Ripple’s pea milk takes only 2.25 liters — but it doesn’t come cheap. As of April 22, pea milk is slated to come in original, unsweetened, vanilla and chocolate flavors, and it will retail for $4.99 for a 48-ounce bottle. According to Metro, this makes it around four times more expensive than cow’s milk.
If you’re sold on the premise and end up liking the stuff, good news: Adam Lowry, the co-founder of Method and Ripple Foods, tells Mashable that the possibilities for pea-based alternatives are endless. Keep an eye out for yogurt, a Nutella-like spread and even pea-nut butter.