Oreo Wants You To Create Its Next Flavor For $500,000
Cool news, Oreo fans!
It seems like Nabisco is pumping out new flavor options for Oreo fans to enjoy almost every week these days, but even so, there have probably been plenty of new varieties that just don't appeal to you. It happens -- peoples preferences are unique and varied.
So in order to ensure that its customers are truly getting the most fulfilling and best Oreo experience possible, the iconic cookie brand is offering up a rare and fun opportunity.
It's asking you to design your own flavor of Oreos for $500,000!
Super cool, right?
"Think you have an idea worthy of becoming the next great OREO creation?" Mondelez International Group asks on its site. "Share your creation, flavor or inspiration with us. Who knows? You could WIN $500,000 and have your creation in stores all across the U.S."
Basically, you just have to come up with an Oreo flavor you think the masses would enjoy, and then either text your idea to 59526, Instagram or Tweet your idea (making sure to use the hashtag #myoreocreation and #contest), or respond to an Oreo social post with your idea.
You have until July 14 to submit your idea, and then you'll be left crossing your fingers and drooling over the other submissions until Oreo announces its flavor winner, who will also receive the grand prize of $500,000 and universal bragging rights pretty much forevermore.
Just browsing through the hashtag on Instagram yields hundreds of options as of May 8, including some truly delectable sounding ideas.
Pink Champagne Oreos, anybody? How about Glazed Doughnut Oreos? Or Chocolate Cherry Mascarpone, or Butter Rum Caramel?
Additionally, some serious A-Listers have gotten in on the fun already, with notables like Tituss Burgess from "The Unbreakable Kimmy Schmidt" casting his vote for a "Broadway" flavor of Oreo.
His super luxe creation would feature one part red carpet (of course), one part red velvet (to keep with the red, regal theme), and one part "glittery, golden buttercream."
What Oreo would you like to see created?