If you see a bunch of people walking around in pirate gear today, here’s why:
Brand Eating reports that on Sept. 19, Krispy Kreme is holding a promotional deal for its sweet-toothed fans: the doughnut chain will offer a free Original Glazed Doughnut to anybody who drops into a participating location in the U.S. and Canada and “talks like a pirate.”
Of course, if throwing a few arrr's and matey’s into your daily vernacular doesn’t feel like enough, you can up the ante and go into a participating location dressed like a pirate. That extra effort will earn you a dozen Original Glazed Doughnuts for free -- which might just please your coworkers enough that they’ll neglect to ask why you’re dressed up as a pirate in the first place.
There are qualifiers, however: if you dress up, make sure your costume meets Krispy Kreme’s three pirate item minimum (and no, I don’t think an open bottle of rum counts).
Too shy to talk like a pirate or dress up, but don’t want to miss out on the deal? No worries, this is 2016 -- Snapchat has you covered.
Customers can also digitally “dress” like a pirate using Krispy Kreme’s custom Snapchat pirate filter. Bring evidence of your photo into a participating shop to earn your free dozen that way.
While I’m not positive why the chain has chosen pirates to be it’s thing this month, in honor of the occasion Krispy Kreme is offering two pirate-themed doughnuts for the promotion: the Pirate Doughnut and the Skull and Crossbones Doughnut.
The Pirate Doughnut is a filled yeast doughnut decorated with a pirate face, while the Skull and Crossbones doughnut is a chocolate-filled yeast doughnut, topped with chocolate icing and decorate with white icing, as well as a skull candy piece.