Say hello to sweet and spicy! The makers of the world’s No. 1 vodka, Smirnoff No. 21, are expanding their iconic Smirnoff Spicy Tamarind flavor to more than 15 markets in the United States.
Featured in a new colorful, Día De Muertos-inspired glow-in-the-dark under blacklight design with an authentic combination of sweet tamarind flavor with notes of spicy Mexican chilies and lime, this Smirnoff Spicy Tamarind delivers a delicious balance of sweet and tangy. It can be enjoyed as a chilled shot for really any celebration, or as a sweet and spicy addition to any cocktail.
Proudly Sweet, Shamelessly Spicy! Smirnoff Is Delivering A Shot Of Authentic Flavor And Expanding Its Spicy Tamarind Offering To More Markets Across The U.S.[/caption] With Smirnoff’s Spicy Tamarind, this is the latest expansion in their impressive portfolio of US flavor and seasonal offerings for everyone 21/+ to enjoy.
The whole bottle is beautifully designed with intricate packaging - a Calavera (skull) at the center surrounded by cempasúchiles (marigolds), and tamarind and chiles. This packaging shows the vibrant Mexican culture, and blends both traditional and modern themes.
Smirnoff’s Brand Manager, Gustavo Salguero, shared “With the expansion of Smirnoff Spicy Tamarind in the US, we're inviting more consumers who are looking for a sweet & spicy treat, to enjoy Spicy Tamarind with their loved ones during a festive time of year," and “While Spicy Tamarind is now becoming an iconic flavor in Mexico, we're also seeing an increasing trade and consumer interest for this sweet & spicy spirit in the US, as it is an authentic flavor those 21+ can easily enjoy at-home.”
Proudly Sweet, Shamelessly Spicy! Smirnoff Is Delivering A Shot Of Authentic Flavor And Expanding Its Spicy Tamarind Offering To More Markets Across The U.S. Check out food blogger, content creator, as well as a cookbook author, Esteban Castillo, and USBG World Class cocktail finalist and mixologist, Karina Martinez, who Smirnoff has partnered with to create a combination of original food and drink recipe pairings, which are so easy to make at home! To find the recipes, go to Smirnoff.com - they are available for download in a digital guide.
Proudly Sweet, Shamelessly Spicy! Smirnoff Is Delivering A Shot Of Authentic Flavor And Expanding Its Spicy Tamarind Offering To More Markets Across The U.S.[/caption] Smirnoff Spicy Tamarind retails for $12.99 for a 750ml bottle and has 35% alcohol by volume. It also comes in 50ml bottles.
And good news - starting this month, while Spicy Tamarind will be available for a limited-only in some markets, it is also permanently available in others. Check out smirnoff.com to see if is available near you.